Category Manager Product development

Join one of Sweden’s most loved global brands and our mission to make life easier and more fun for today’s parents with small children!

Founded in 1961, BabyBjörn is a Swedish, family-owned brand, that develops, markets, and distributes an extensive range of premium baby products, including world-renown baby carriers, bouncers, and travel cots. BabyBjörn strives to make everyday life easier and more fun for families with young children by developing innovative, safe, long-lasting, and beautifully designed products.

Bärsele Mini i Landscape print - BABYBJÖRN

We are looking for a Category Manager that will be part of the Product Development team. Focus will be on driving the overall category management including strategy work & category plans.

This is an exciting opportunity to play a pivotal role in driving the Product Development journey in a growing business and with innovation and new thinking on a global level. This position reports to Global Product Development Director and are based at HQ in Stockholm.

You will be part of creating a team that has fun at work. Motivate and inspire the team throughout change management, innovation & strategic mind-set.

You are a person with excellent self-leadership and with experience to successful lead teams. You can communicate internally and externally in an inspiring way. You are business minded and experienced to ensure and secure cross-functional cooperation.

The Category Manager will oversee the full BabyBjörn assortment whilst securing alignment between Product, Marketing & Sales. The position will drive the overall category management including strategy work and facilitate Product Managers to take full ownership of their own categories.

A category manager´s daily work consists of knowing on depth details around products from an assortment-, design- and market point of view. He/She should have a holistic view on the collection and create strategic plans on regular basis according to the overall business plan. Category management work includes all internal departments, working closely with the product managers and understanding the full effects throughout value chain, when making decisions.

We are looking for a talent that is passionate about developing brand and categories and capable of leading the category management to the next level. We anticipate that the successful candidate has 5+ years of experience and a track record within brand management, category management, key account management and/or management consulting. Previous experience with premium brands will be merited. We are looking for a leader with communication skills, high energy, and strategic mind. You will lead a team of 4-6 people appr.

Your qualifications:

  • Excellent communication skills in English
  • Experienced leader with a successful track record of leading teams
  • A positive attitude and strong internal motivation to get the job done well
  • Highly organized with a strong attention to detail and good follow-through.
  • Ability to work both independently and as part of a team
  • Ability to plan and deliver strategic initiatives
  • Strong analytical skills and a track record of turning data into meaningful insight

We look forward to receiving your application!
We are accepting applications for this role until August 8, 2022, but we will start calling applicants for interviews before that time, so don’t delay!

Please apply via the Easy Apply button here at LinkedIn or send your application, marked “Category Manager” as soon as possible to:

If you have any questions about this position, please contact Global HR Director Eva Andersson at

Important information when submitting an application to BabyBjörn AB:
By submitting an application, you consent to BabyBjörn AB storing and potentially using your personal data for recruitment purposes for a period of 24 months following the date on which the data was obtained. Your personal data will not be processed for any purpose other than that previously stated, and your data will not be transferred to a third party. For more information about where and for how long we process your personal data, as well as more information about your rights regarding erasure and data portability, please contact us at

BabyBjörn AB is a Swedish, family-owned company that develops, markets, and distributes children’s products, primarily for the age group 0–3 years. The company was founded in 1961, and since then more than 30 million children have been carried in our baby carriers. BabyBjörn AB, together with our subsidiaries in North America and Asia, has approximately 160 employees. In the last financial year, net sales amounted to over 1 billion SEK and 95% of sales consisted of exports to over 50 countries. More information is available at